Pamela Dumas Serfes was named vice president for Communications at Connecticut College in September, 2014. Dumas Serfes is responsible for all aspects of the College’s external communications in both print and digital formats, as well as for communications around all major institutional events, with particular focus on admission, alumni relations, and fundraising. She works closely with the President and members of the senior administration to bring greater clarity and focus to the College’s communications strategies and partner with the College’s faculty, students, and staff to advance institutional positioning and reputation.
Dumas Serfes had served as the acting vice president for College Relations since January 2014. During that time, she chaired the committee on the presidential Inauguration and also facilitated two summer working groups — one on the College’s career programs and the other on enrollment strategy — while overseeing every aspect of marketing, communications, and external relations for the College. She also advanced plans for a new College website at www.conncoll.edu.
Dumas Serfes joined Connecticut College in 2012 as the director of Advancement Communications within the division of College Relations. Before her appointment to that post, she held a range of increasingly responsible positions across several institutions: first, as director of Public Relations and Communications at Randolph-Macon Woman’s College in Virginia; later, as director of News and Communications at Massachusetts Institute of Technology; and finally, as associate vice president of Communications and External Relations at Wake Forest University in North Carolina.